To launch Email Marketer is very easy and straightforward. During the installation process, the installation program will create shortcuts to launch Email Marketer for you. Once installed you can start Email Marketer by going to Start -> Programs -> Email Marketer Business Edition -> Email Marketer Administrator.
It is strongly recommended that you read the Knowledge Base before your creating the first project.
Going through this very short tutorial will get you up and going with Email Marketer,
ready to create and launch your own mail campaigns, and will give you neat ideas
you can use later when you plan your own campaigns. We're going to walk you through
every step to sending your first test mailing, so introduction of message
tracking, subscribe or unsubscribe are not included. Just 8 steps, from setting up, through
defining and entering your data, to sending!
Mail on the internet is delivered through what is called an "SMTP server". Before you start using a mass email program like Email Marketer, you should decide who (or which server) will deliver your e-mail after you send it. We recommend using a dedicated SMTP server. Email Marketer has its own build-in SMTP server, but there are some cases where using any internal server on your machine to send directly will not work.
To create an account, click Mailing Accounts on the left pane, click New to start an account wizard and enter the properties of your account. Please ensure to verify the account before the saving. If you do not know your "SMTP Server settings", which are the same settings you would need to set up your "Accounts..." under Outlook or Outlook Express, then you may want to go research that information from your system administrator or web service provider before you get started. And of course, you may create more accounts you wish to use.
Please also note that your Internet Service Provider may have restrictions on how much email they wish to send for you. What's more, many ISP SMTP servers are badly overloaded. However, most web hosting providers, the people that host your website, also provide SMTP server facilities. Using your own web host's SMTP server is almost always your best choice.
If you are a Business Edition user, you may also
specify your
tracking service account here.
The following 8 steps will guide you create and launch a simple email campaign using the build-in list database with personalized messages.
Step 1 - Creating and Managing Mailing Lists
Step 2 - Creating Marketing Campaigns
Step 3 - Composing Email Message
Step 4 - Message Personalization (Optional)
Step 6 - Delivery Performance Adjustment (Optional)
This getting started manual gives you a brief overview of the Email Marketer features, benefits and some related conceptions. The purpose of this page is to get your list up and running as quickly as possible. If these instructions are not clear, you can always learn from other topics in this manual with Email Marketer Projects for more detailed information.
Enjoy now!