Terms

Delivers
The amount of success newsletter deliveries in the campaign.

Failures
The amount of failure newsletter deliveries in the campaign.

Total Opens
The times of your newsletters are opened by the recipients. The number may higher than the number of recipients because the recipient may open your newsletter twice or more.

Total Clicks
The times of the hyperlinks in your newsletters are clicked by the recipients. The number may higher than the number of recipients because the recipient may click different links in your newsletter.

Unique Opens
The times of your newsletters are opened by the recipients. If the recipient opens the newsletter for twice or more, it is calculated for once only.

Unique Clicks
he times of the hyperlinks in your newsletter are clicked by the recipients. If the recipient clicks a same link for twice or more, it is calculated for once only.

Clicked Users
The amount of recipients who click one or more links in your newsletters.